Making My Church An Apple Store?

      Came across an interesting blog by a pastor who made a handful of observations about retail Apple Stores.  Evidently they are wildly successful and make all kinds of money for the company.  He thinks it makes sense to consider how they do that--and apply some of those principles to the church.  To read his article check out:  

http://ywmovement.org/make-your-church-an-apple-store/

    There is some envy for sure on the part of us Christians.  We would like our churches to be as 'cool' for the unchurched or the general public as Apple and products are to the computer/iphone/ipod buyers out there.  And I wonder if our desire to be cool has more to do with us than it does with Jesus.  I'm not sure Jesus was ever that worried about whether he was cool or not.  He worried that folks were or were not getting the message.  And I suppose if you could make the argument that being 10% cooler would help people out there get our message, well then maybe I'd give it more consideration.

     In any case, check out the link above.  He's got some interesting things to say.  Some of them might be very helpful for those of us INSIDE the church to remember about those who are still OUTSIDE the church.